For attorneys & law firms

More Qualified Case Signingsfor Law Firms,Trusted Results by Experts.

We build predictable case-signing engines for personal injury, family, criminal, immigration, and business attorneys — with case-value-aware targeting and automated intake follow-up.

2.4x
increase in signed cases (6 months avg.)
<5 min
avg. new-lead response time with automation
14 days
to first tracked signed case
Law Firms marketing done right

A growth engine, not a checklist.

Law firms don't get paid for leads — they get paid for signed retainers. The firms winning Los Angeles right now aren't outspending their competitors; they're using automation to filter out the 60% of intake that will never sign, so their paralegals only touch cases that matter.

The Hero Digital Marketing Agency team installs a case-value-aware growth engine: LSA and Google Ads targeted by practice area and case size, an automated intake agent that scores every lead against your qualification criteria in real time, and reporting that tracks cost per signed retainer — not cost per click.

You stop paying to talk to tire-kickers. Your intake team stops burning hours on unqualified callers. Your calendar fills with fit cases, and your cost-per-signed-case drops quarter over quarter.

Our website creation system produces a complete, industry-specific professional website preview for your law firms business, and our team reviews it before delivery. It includes mobile-responsive design, lead capture, optional booking, and automated follow-up.

Why owners come to us

Sound familiar?

The three problems law firms tell us about most — and what we do about them.

Paralegals burning hours on tire-kickers

60% of intake calls are cases you'd never sign. Automated intake pre-qualifies every lead so your team only touches signable matters.

Aggregators outbidding you on generic terms

'Lawyer near me' bids are a money pit. Expert-tuned targeting focuses spend on high-value practice-area intent your firm actually wants.

Signed cases lost to slow follow-up

A hot PI lead calls at 8 PM and hangs up at 8:01. Our virtual receptionist answers 24/7, qualifies scope, and books the consult before they call the next firm.

No visibility on cost-per-signed-retainer

You know cost per lead. You don't know cost per signed case by practice area. Advanced attribution ties every retainer back to the source.

Free Guide

Free Law Firms Lead Generation Guide

The step-by-step playbook we use to turn local searches into booked law firms jobs — yours free, no cost and no obligation.

How we do it

Built for law firms.

Not a template. Every playbook is tuned to the buying behavior, ticket size, and follow-up cadence your industry actually requires.

Automated Intake Agent

24/7 voice + chat agent trained on your qualification criteria — scores case value, filters non-fit matters, and books consults for signable cases only.

Case-Value-Aware LSA + Google Ads

Practice-area-specific campaigns with automated bid tuning, strict negative-keyword lists, and separate funnels per matter type.

Automated Follow-Up & No-Show Recovery

Automated SMS + email sequences that reconnect ghosted consults and rebook missed appointments — recovers 20–30% of lost signings.

Authority Content + Local SEO

Practice-area and city pages that rank for high-intent legal searches and get cited in instant answers (ChatGPT, Google answer overviews).

Timeline

What the first 90 days look like.

No vague "results take time." Here is exactly what we install for law firms, and when.

Week 1

Practice-area scoring

We rank your top 3 practice areas by lifetime case value and margin, then design campaigns around them.

Weeks 2–4

LSA + PPC launch

Local Service Ads and Google Ads go live in parallel with strict negative-keyword lists.

Days 30–60

Automated intake filter

Every inbound lead is triaged by an automated intake before it hits your paralegal — no more wasted hours.

Days 60–90

Signed-case reporting

We report on cost per signed retainer, not cost per lead, in a weekly attorney-friendly dashboard.

Onboarding starts within 3 business days of signing. Most law firms see first tracked leads inside the first 30 days, with compounding search visibility from day 60 onward.

Investment

Real pricing, published up front.

Month-to-month. No contracts, no setup surprises, and our Risk-Free Guarantee on every package — you don't pay until we deliver measurable growth.

The Sidekick

Your Digital Presence, Automated.

$197/month

$1,970/year if paid annually

  • Free professional business website build
  • Smart lead capture (forms + chat)
  • Basic local SEO (Google, Bing, Yelp)
  • Hosting & security (99.9% uptime)
  • Monthly performance report
Best fit for law firms

The Hero

Leads on Autopilot.

$497/month

$4,970/year if paid annually

  • Everything in The Sidekick
  • Automated blog writing (4 posts/month)
  • Social media management (3x/week)
  • Advanced SEO domination (15+ keywords)
  • Reputation management

The Superhero

Full-Scale Market Domination.

$997/month

$9,970/year if paid annually

  • Everything in The Hero
  • PPC ad management ($500/month ad budget included)
  • Email nurture sequences (5-email drip)
  • Weekly video reports
  • VIP priority support

Need something narrower — just local search, just ads, or a one-off website build? We quote individual services too. Request a custom quote.

What's included

Your law firms growth bundle

  • Google Ads and LSA management per practice area
  • Automated intake with lead scoring and disqualification
  • Practice-area and city landing pages
  • Compliance review with your state bar guidelines
  • Signed-case attribution dashboard
  • Monthly senior-strategist strategy call
Case snapshot

Downtown LA personal injury firm

37 signed cases in the first quarter

Rebuilt LSA + Google Ads around auto and premises liability, added automated intake, and eliminated 60% of unqualified 'slip and fall' spend. Cost per signed case dropped 44%.

Los Angeles metro coverage

Serving law firms across LA

Headquartered at 10880 Wilshire Blvd., Suite 1108, Los Angeles, CA 90024 — supporting owners in:

Los AngelesBeverly HillsSanta MonicaWest HollywoodCulver CityPasadenaGlendaleBurbankLong BeachTorranceMarina del ReyManhattan Beach
Related services

Core capabilities behind the bundle

The services powering your law firms growth engine — each one owned by a senior strategist.

Questions

Answered.

Do you follow state bar advertising rules?

Yes. We stay current on state bar advertising rules (CA, NY, TX, FL and more) and route creative through your compliance review.

Can you handle contingency-fee ROI reporting?

Absolutely. We track case value from first click through signed retainer, so you know true ROI, not just cost per lead.

Do you work with solo attorneys?

Yes. Solo firms get access to the same senior strategists as multi-partner firms — we scale services to your caseload.

How do you handle Local Service Ads verification?

We manage the Google Screened process end to end — background checks, license verification, and ongoing dispute management.

What happens to unqualified leads?

Automated intake tags and disqualifies them before they reach your paralegal team, and we feed the data back into ad targeting to reduce them at the source.

Can you handle multi-office or multi-state firms?

Yes. Each office gets its own funnel and reporting view; the firm-wide dashboard rolls up everything.

Law Firms Growth Plan

Want a free local visibility report built for your law firm?

Answer 5 questions. We'll send a custom growth plan to your inbox and phone in under 2 minutes.

See Pricing

Professional website offer

Your professionally designed business website — created for free and reviewed by our team.

The preview is built first. After you approve it, $20/month hosting starts. No upfront build charge, hidden fees, or contracts.

  • Preview built first
  • Pay after approval
  • $20/month hosting
  • No contracts

Specialized custom features and website revamps are quoted clearly before work begins.